Which are the most influential associations and publications in the market research industry? Based on a Twitter conversation analysis, Empirica has just released the ranking of the 20 main influencers of our sector. In this third wave of this report, we decided to aggregate the data corresponding to the first three months of 2018. In doing so, we achieve a…
It has been three months since Empirica began publishing the ranking of the most influential researchers on Twitter. This list, based on the natural conversation analysis within the market research ecosystem, is already showing some signs of stability: we see that, month after month, some influencers are repeating their appearance in the top 10. The same result can…